Industry Insights
Vancouver Affiliate Marketers Give Back
Last night we held our first first annual Vancouver Affiliate Marketers Give Back event. It was a huge success and we were able to collect…
Sarah Bundy
Leadership
Exclusive Interview with PMA Founder, Rebecca Madigan
I recently had the pleasure of speaking with Rebecca Madigan, founder of the Performance Marketing Association. We had never met even though we’ve both been…
Industry Insights
Share-A-Sale’s New Leap Frog Feature Good News for Merchants and Affiliates
A little insider information allowed me a sneak peak at Share-A-Sale’s new feature they call “Leap Frogging” which every merchant in Share-A-Sale needs to know…
Industry Insights
5 Ways to Avoid Shopping Cart Abandonment
With the Holiday Season quickly approaching, performance marketers are already getting ready for a busy next few months. Merchants are preparing their sites for higher…
Affiliate Management
Exclusive Interview with Shareasale’s Brian Littleton
There are a few people in this industry that I love. Brian Littleton, Founder and President of Shareasale is one of them. Despite his incredibly…
Leadership
Marissa Mayer Yahoo’s New CEO on Finding Balance
I never heard of Marissa Mayer until yesterday when she was announced Yahoo’s new CEO. Intrigued by her picture – being young, pretty and feminine…
Industry Insights
17 Reasons Internet Marketing Is In Trouble
I can’t tell you how often I hear how shady, scummy, and overall filled with unethical, sleazy people the affiliate marketing world has. Personally, it…
Affiliate Management
Who Says Affiliate Managers Don’t Enjoy Life?
Being on the affiliate management side of things for almost a decade now I’ve seen a lot of affiliate managers switch to the affiliate side.…
Industry Insights
Shareist Changing the Way Bloggers Profit
As an affiliate manager or merchant it’s important to be aware of different tools available to affiliates in their efforts to share information and monetize…
Industry Insights
Understanding Attribution 101
The conversation about who to attribute which sale to in the online world is an ongoing one. It’s extremely complex and there are an incredible…